Category Manager

Job role

The Category Manager reports to the Head of Category. Andros views category management as key to future success and the delivery of ambitious growth plans.  This role is critical in allowing Andros to demonstrate our knowledge and leadership across both the preserves , chilled desserts and yoghurts categories and to drive the development of progressive partnerships with the retailers.

Main tasks and responsibilities:

• Work with the Head of Category to develop and embed category visions, drivers and strategies both internally & externally
• To be the voice of the shopper both internally & externally
• To work collaboratively as a category adviser with our major customers (Grocery, Discounters & Convenience) across both ambient and chilled categories in an unbiased and objective manner
• To drive category growth utilising Andros branded and retailer brand portfolios through:
  identifying key insights
  developing compelling category stories & plans
  identifying gaps & opportunities
• To advise retailers through key decision making periods (eg range reviews) in relation to range, space, & distribution
• Provide the external perspective to the AUK business on the consumer, shopper, retailer and competitor landscape for our categories
• To ensure the integrity & accuracy of external data sources
• To collaborate with internal stakeholders to support the development of consumer/shopper & category centric NPD & initiatives and to build sell in stories
• Understand Andros UK key strategic and commercial objectives